Machine of Ideas
Creative & Art Direction
The main phase of every process.
Whether it is finding the right strategy for a brand in order to develop its unique style and visual language, or writing a script for a short commercial, movie or music video. It all starts with an idea.
Years of experience working alongside the best creative teams in the world have taught me a lot.
Illustration & Craft arts
My art is all about the constant research of styles and experimenting with new techniques. I started my journey as a sketchbook illustrator, with drawing as the only thing that kept me from falling asleep during boring class at school.
Animation has always been one of my main Inspirations and motivations. the best godlike experience as one of my teachers used to say. i had the opportunity to enroll the stop-motion class as an exchange student in the SVA, this experience made me understand what i want to do when i'll grow up.
Basically the essence of every little thing about visual communication. a Brand, an Illustration, a charcter, a frame, a campaign language or a UX . it all comes down to good or bad design.